262-567-5983

Backbone Institute · Milwaukee, Wisconsin

Confidence
you can
stand on.

You cannot think or read your way to greater confidence. You must work at it deliberately.

Six weeks, groups of 8 to 20, and five skills you practice until they hold.

Classes for individuals and for teams. Milwaukee area, and on site for organizations.

Stand it up.

An illustrative study

Pick something that puts you under pressure.

Ready · Choose a load above

Growth takes time and work. Sometimes a lot of time.

Illustrative example. Scenarios are from the Institute's published list of reasons people come.

Illustrative open ruled journal and capped fountain pen on a navy wool desk pad
Illustrative · A place to capture your insights

The five skills

Five skills, one column. The class builds confidence through “mastery of five fundamental skills in an action-learning format.”

Practice them until they hold.

Critical Thinking

What is actually in front of you, versus what you were told to assume.

Decisiveness

Choosing on purpose, and living with the choice.

Clarity of Communication

Saying the thing in a way another person can hear, understand and respect.

Integrity of Word and Act

What you say matching what you do, when it costs you something.

Consistency

The same behavior on the boring Tuesday as on the big Friday.

Two doors

Classes for individuals and for teams. The same five skills, put to work in your own circumstances.

For individuals

Personal growth

Groups of ~8-206 week class
  • Dealing with a workplace bully
  • Scared to ask for a raise/promotion
  • Speaking truth to my boss
  • Setting and maintaining boundaries
  • Saying No
Increase your confidence today
For organizations and businesses

Professional development

Groups of ~8-206 week class
  • Intimidation by a co-worker or boss
  • Clarifying roles
  • Firing an under performer without putting the company at risk of a lawsuit
  • Reformulating leadership team
  • Improving decision-making
Foster sustained growth today

Six weeks

Six weeks, not a seminar.

“We know from experience that growth takes time and work. Sometimes a lot of time.”

The format gives you time to practice between classes and capture what you learn.

  1. 01

    Prepare yourself mentally and emotionally

  2. 02

    Work through difficult challenges

  3. 03

    Make new behaviors stick

  4. 04

    Six 90-minute classes

    Facilitated by Susan A. Marshall

  5. 05

    A personal journal

    To capture your insights

  6. 06

    A copy of one of Susan's books

Books

Three books by Susan A. Marshall, on confidence at work and in life.

How to Grow a Backbone by Susan Marshall, original book cover

How to Grow a Backbone

10 Strategies for Gaining Power and Influence at Work

Find on Amazon

Announced, not yet released

The Rise of Emerging Leaders: A Backbone Guide for Young Professionals
Minding the Social Fabric: A Backbone Guide for Non-Profit Leaders
Raising the Future: A Backbone Guide for Parents
Empowering the Future: A Backbone Guide for Educators

Speaking

How leadership impacts organizational confidence.

Susan Marshall speaking at a lectern
Susan A. Marshall · Speaker and author
Ask about a speaking date
  • How Leadership Impacts Organizational Confidence
  • Developing Executive Talent
  • Leadership Skills to Shape What's Next
  • How Women Develop Competence, Build Confidence and Add Value
  • Using Backbone to Energize Your Career and Dominate Your Industry

More than 100 topicsFrom 90 minutes to multiple days.

200, 2,000 or 20,000Employees. On site or at locations worldwide.

Presented to audiences including

Chrysler · GE Healthcare · New York City Leadership Academy · Rogers Memorial Hospital Foundation · LKS Pharmacy Fraternity · UW-Madison Women's Executive Leadership Summit · UW-Milwaukee Women Leader's Conference

What people say

In the words of class attendees and past clients.

“I succeeded in my project much faster than I anticipated because this work helped me focus, make decisions, and ACT!”

Business Class Attendee

“Wow, I really can't express to you how excited I am about this class! I think, no, I know, I am ready to make the changes necessary. No guts, no story. So good!”

Class Attendee

“I am learning to approach others differently, sharing my thoughts, ideas and being curious about theirs. I don't worry about who is smarter or who might be judging me. Not trying so hard to impress others seems to draw people into better discussions”

Class Attendee

“The five skills are so important! I think we know how to use them, but we rarely take the time to be deliberate in our actions. This course needs to be taught everywhere!”

Class Attendee

“I was honored to be part of such a high level leadership group doing this work together. I appreciated being 'forced' to interact openly and honestly. What a tremendous growth opportunity!”

Class Attendee

“I don't like silence. Learning and experiencing that silence can be powerful was quite an epiphany! I will continue to practice staying quiet. I am amazed at what I am learning.”

Past Client

“I would love to share and highlight with people. Unfortunately I can't control them, only myself. I think this is something I have learned.”

Confidence Class Attendee

“I learned to recognize and accept that other view points are as valid as my own. Different experiences create different comfort zones.”

Bootcamp Attendee

“My biggest challenge is learning new behaviors, especially during times of stress. I am practicing listening rather than reacting, explaining or justifying my position. I am working to stay calm and thinking of how my example can teach others.”

Bootcamp Attendee

“I appreciated the notion of baby steps. Forward progress is not about instant and permanent transformation”

Backbone Institute Attendee

Meet Susan

Founder Susan Marshall
Susan A. Marshall · Founder, Backbone Institute

Susan A. Marshall

Susan A. Marshall is author, speaker and Founder of Backbone Institute, LLC, whose mission is to create a stronger, more confident future, one person or team at a time.

Susan has been a student and practitioner of leadership and personal and professional effectiveness since she was a little girl inspired by JFK's “Ask not” speech.

She is an engaging and entertaining speaker, whose message challenges mediocrity. Susan has written three books.

Corporate and consulting experience

  • Harley-Davidson
  • Best Buy
  • GE Healthcare
  • New York City Leadership Academy
  • Boys & Girls Clubs of America

Guest lecturer

  • Several University of Wisconsin campuses
  • Marquette University
  • Alverno College
  • University of Michigan Ross School of Business
  • University of Chicago Graduate School of Business

Contact

Ask Susan about the class, or bring the conversation to your organization.